Integrated Search + Social
KARANRAWAT believes in impacting two core facets in the decision-making process of online users – search and word of mouth. The days of link building and keyword stuffing to make sites popular/rank higher is over!
Engagement and content play a huge role in getting higher organic traffic – wherein arises the need to integrate search with social. We believe brands can make a significant impact in their outreach programmes should these two facets be in-sync – therefore our organic marketing services are a blend of search engine optimization and social media marketing. We call this Integrated Search + Social.
KARANRAWAT studies your industry, understands your brand and consumers, analyses what works for your category and creates an integrated ‘Own+Earned Media’ action plan that leverages our capabilities across search and social media platforms to give your brand the most optimum visibility.
Our team delivers unrivalled insights from across social media platforms and Google’s algorithm to develop a bespoke approach for your brand. Our Integrated Strategy ensures that we are focused on identifying and attacking the most strategic areas in need of attention and deliver an ROI-focused plan with quantifiable, actionable outputs.
Our experience of working with some of the world’s best brands including Kimberly Clark Professional,
Airtel, Oberoi Hotels and Reliance – managing complex interaction and organic search mandates – puts us in the driver’s seat when it comes to implementing methodologies to plan and meet your brand-specific challenges.