Your travel agency client is running a very targeted campaign to reach people who are visiting Paris on vacation and don’t live in France. What would be an effective way to target this client’s customers?

Your travel agency client is running a very targeted campaign to reach people who are visiting Paris on vacation and don’t live in France. What would be an effective way to target this client’s customers?

  • Create a campaign with ads and keywords written in French
  • Create a campaign targeting Paris and languages other than French
  • Create a campaign targeting French and regions other than Paris
  • Create a keyword list with the exact match keyword “Paris” and negative keyword “France”

Correct answer is:

  • Create a campaign targeting Paris and languages other than French

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